Bettina was born in Superior, Arizona, a small copper mining town 60 miles northeast of Phoenix, Arizona, the eighth of ten children. Both parents were immigrants – her father, Alipio de Dios Gonzalez from Leon, Spain and her mother, Beatriz Amada Garcia from Sonora, Mexico. The family moved to Oakland, California where she attended Garfield Elementary, Roosevelt Junior High and graduated from Oakland High School. She earned a BA in History from Cal State Hayward (now Cal State Eas Bay).
An HCAC board member since 1986, Bettina has served as its President from 1997 to 2003 and from 2008 to the 2012. Other affiliations include board member of the Hispanic Chamber of Commerce of Alameda County, from 1986 to 1992 and again since 2004; mentor for the Puente Project, board member and allocations committee member of the Hispanic Community Foundation of the Bay Area, member of the Fundraising Committee for the Oakland Voter Registration Project, SSCF Aztec Run and other non-profit organizations. Serving on these organizations has taught her the value and reward of giving her time and resources to the community, especially to the youth.
Bettina has many years of experience in sales, marketing, community and corporate liaison, customer service, special events and operations management including a 14 year career with the Oakland A’s during which she coordinated their Ethnic Days events (Cinco de Mayo, Hispanic Heritage Day, Asian-America Day, Juneteenth, among others) and worked with schools, community youth groups and service organizations. Prior to entering sports marketing, she was the Executive Director of the California Spring Garden and Home Show, a nine-day festival held near Lake Merritt, creator of the Festival at the Lake and operations coordinator for various county fairs including Alameda County, San Joaquin County and Auburn County Fairs. Currently, she collaborates with various non-profit organizations as an event coordinator as well as assisting with fundraising and outreach Awards include the Oakland Raider’s Hispanic Heritage Hero Award, the 20th Assembly District Castro Valley Local Hero Award, Alameda County Board of Education’s Public Education Service Award and the American Red Cross, Bay Area Chapter’s Community Service Award. She was married to the late Sam Flores, has two sons, Samuel and Mark and two grandchildren, Isaac Samuel and Iris Sky.